503’s First Bourbon Drop: The Derby Day Release You Can’t Miss
Listen up, whiskey fans – something major is happening at 503 Distilling. After five years of patience and craft, we’re finally dropping our first-ever in-house bourbon on Saturday, May 3rd. And trust us, this isn’t just another bottle launch – it’s a can’t-miss moment in Portland’s craft spirits scene.
Limited AF: Only 420 Bottles
Let’s cut to the chase: when we say exclusive, we mean exclusive. Only 420 bottles exist in the universe, and you’ll only find them at the 503 Distilling Lounge. No distribution. No special orders. When they’re gone, that’s it – game over. At $69.95, it’s not cheap, but neither is waiting five years to release your first bourbon.
The Wheat Factor
What makes this bourbon hit different? Two words: Winter Wheat. While most distilleries use just a touch of wheat in their mash bill, we cranked up the Walla Walla Winter Wheat proportion for a dramatically smoother sip with way less bite than those corn-heavy traditional bourbons.
As Rusty Caldwell, our Master Distiller puts it: “This isn’t your standard bourbon profile. You’re getting honey, oats, graham cracker notes, and this beautiful vanilla finish that’s surprisingly smooth considering the proof.”
Derby Day Vibes Only
We’re unleashing this bourbon on Derby Day (May 3rd) because why not pair one American classic with another? Doors open at 2:00 PM, with the race jumping off around 3:57 PM. Rock your most ridiculous hat – seriously, the more outrageous the better – and be among the first to taste what five years of craft and patience tastes like.
Put It To The Test
We’re so confident in what we’ve created that we’re offering special whiskey flights that let you compare our bourbon against established premium brands in the same price range. Yeah, that’s right – we’re putting our first-ever bourbon against brands that have been in the game for decades. That’s how good this is.
The FOMO Is Real
This isn’t marketing hype – this bourbon is legitimately not going to be available anywhere else, ever. No liquor stores. No online orders. No distribution. The only way to experience it is to get yourself to the 503 Distilling Lounge.
Buy it by the bottle to take home or order it neat at the bar. Just don’t expect free samples – at this quality and limited quantity, every drop counts.
Your Move
Derby Day. May 3rd. 2:00 PM. 503 Distilling Lounge.
Be there or spend the next five years hearing about what you missed.
For more info about 503 Distilling and our complete lineup, hit up www.503distilling.com or follow us @503Distilling. Time to think outside the bottle.
Join the 503 Family
Want first access to future limited releases? Join Local 503, our loyalty club, for exclusive early access to new products, special events, and more. Our club members enjoyed this Paloma months before the public release – don’t miss out on our next creation!
The craft cocktail revolution continues to evolve, and we’re proud to be at the forefront, bringing you exceptional drinking experiences in convenient, portable formats. From our full-strength originals to this lighter, more approachable Paloma, 503 Distilling remains committed to quality, innovation, and above all, delicious drinks.
For more information about our complete line of craft cocktails or to find a retailer near you, visit www.503distilling.com or follow us on social media @503Distilling.